Kerr serves as moderator
Karla Crawford Kerr, daughter of Lanny and Johanna Crawford, Mt. Pleasant, is the Director of Business Development and Corporate Relations for Hawthorne Direct. Within that position, Kerr works with prospective and existing clients to optimize brand response television success.
Kerr was named Volunteer of the Year in 2004 by the Electronic Retailing Association. She is active on the ERA’s Content Committee, and was the 2011-2012 Education Chair.
Recently, Kerr served as a moderator for a panel entitled “Direct Response 101.” The event took place on Tuesday, Sept. 24, at the Wynn Las Vegas Hotel.